Event delegates expect more than just a digital agenda: they expect an intuitive and personalised app experience that enhances every stage of their event journey. As live, hybrid, and virtual events continue to evolve, organisers must meet rising expectations by delivering feature-rich event apps that streamline logistics, boost engagement, and reflect sustainability values...
The modern delegate wants personalisation. That starts with a tailored agenda builder that adapts to their preferences, interests and ticket type. Attendees should be able to easily filter sessions by theme, track, or speaker, bookmark favourites, and receive smart recommendations based on past interactions or profile data. A good event app becomes a personal assistant, nudging users with reminders, updates, and content tailored to their professional goals.
Interactive mapping is another non-negotiable. Whether delegates are navigating a sprawling exhibition hall or finding their way to networking lounges, they expect real-time, GPS-enabled maps. Interactive floorplans with searchable stands, session locations and “you are here” functionality reduce frustration and improve the overall delegate experience. Some apps now include augmented reality overlays, making navigation even more intuitive.
Real-time communication is key. Delegates expect live updates, push notifications for last-minute changes, and session feedback prompts. A robust notification system can keep users informed about rescheduled speakers, room changes, or urgent announcements—all without relying on printed signage or chaotic PA systems.
Networking remains a top priority, and in 2025, delegates expect smart matchmaking tools to help them make meaningful connections. AI-powered features that suggest relevant contacts, enable instant messaging, and support meeting scheduling are now core components of high-performing event apps. The best platforms support private chatrooms, discussion threads, and even digital business card exchanges, helping to facilitate networking before, during, and after the event.
Sustainability is also shaping app expectations. Delegates are increasingly aware of the environmental footprint of events and appreciate apps that reduce paper waste by replacing brochures, flyers and printed agendas. Some platforms go further by tracking individual carbon footprints (e.g., based on travel data), encouraging sustainable behaviours like reusable badge pickup or eco-friendly session attendance, and integrating with carbon offsetting tools.
In essence, the best event apps go beyond convenience: they elevate the entire attendee experience. They empower users to navigate, connect, and engage with confidence while supporting the organiser’s goals for data insight, sponsorship visibility, and environmental responsibility. For event planners looking to future-proof their tech stack, building or selecting an event app with these expectations in mind is essential.
Are you searching for Apps & Registration solutions for your events? The Event Organisers Summit can help!
Photo by Jonas Leupe on Unsplash
