13th & 14th October 2025
Radisson Hotel & Conference Centre London Heathrow
13th & 14th October 2025
Radisson Hotel & Conference Centre London Heathrow
Event Tech
Branchout
Olympia

Event Apps & Bluetooth Tracking: A smarter approach to engagement

Many event organisers rely on event apps to manage schedules, engage attendees, and track participation. But what if you could go beyond app interactions to understand real attendee behaviour?

While apps capture digital engagement, they don’t tell you where attendees go, how long they stay, or what truly captures their attention. That’s where Bluetooth tracking comes in—filling in the gaps by passively collecting real-time movement and engagement data.

Together, these tools create a more complete picture of engagement, helping organisers make smarter, data-driven decisions.

VenuIQ creates award-winning software to deliver your events – virtual, hybrid and in-person – read more about their Event Apps & Bluetooth Tracking solutions here.