Rob Curtis, Director – Event Footprints

“Event Measurement fundamentals and how event data can be captured and visualised to measure change”

Join Rob Curtis for an insightful talk where he will unravel the essentials of Event Measurement, through exploring how to capture and visualise event data to precisely measure change.

• Event Measurement 5 Fundamental Areas
• Types of tools/ Data sources
• Behaviour Vs Belief Data
• Pre-event/Onsite/Post-event Campaign Measurements and Growth Influence