Corporate Gifting & Promotional Merchandise: What event organisers should compare
Corporate gifts and promotional merchandise can play very different roles within an event. A useful branded item handed out at a conference can extend the life of the event beyond the venue. A carefully chosen client gift can reinforce an important relationship. Premium food, drink or experience-based gifts can provide a more personal way to […]
Church House Westminster to scrap exhibition merch and donate savings to charity in ESG push
Church House Westminster has announced a new ESG initiative for 2026 that will see the London venue eliminate all gifts and branded merchandise at exhibitions and redirect 100% of the savings to a local charity. The Grade II listed Westminster venue spent approximately £6,000 on merchandising in 2025. Under the new commitment, that budget will […]
GIFTING & MERCH MONTH: Understanding your objectives to maximise ROI
Gifting and promotional merchandise can significantly enhance the impact and memorability of corporate events. For UK event managers, selecting the right suppliers is essential to ensure successful outcomes. Here are the key considerations among delegates at the Event Organisers Summit… Understanding Your Event’s Objectives Key Considerations for Supplier Selection Common Mistakes to Avoid Top Tips for Successful Gifting […]
How Gifts and Promotional Merchandise Can Increase Event Engagement
Gifting and promotional merchandise can be powerful tools for corporate event organisers looking to increase engagement by encouraging audience interaction, strengthening brand connections, and creating memorable attendee experiences. When selected strategically, event gifts can do more than provide a takeaway; they can support event objectives, encourage participation and help build relationships with delegates. Here are some effective […]