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TEAM BUILDING MONTH: Exploring the trends keeping businesses engaged

Team building has long been a cornerstone of fostering collaboration and employee engagement within UK businesses. However, the landscape of corporate team building solutions is constantly evolving, adapting to meet the needs of a modern workforce. Here, we explore the key recent and future trends shaping how UK businesses are building stronger teams…

Recent Trends:

  • Focus on Virtual and Hybrid Teams: The rise of remote and hybrid work models has necessitated a shift towards virtual and hybrid team building activities. Online platforms facilitate interactive workshops, collaborative games, and even virtual escape rooms, fostering connection despite physical distance.
  • Experiential Learning: Gone are the days of rote team-building exercises. Today’s activities emphasize experiential learning, placing teams in situations that challenge them to solve problems, communicate effectively, and work together towards a common goal. This could involve charity bike builds, volunteering initiatives, or creative problem-solving workshops.
  • Data-Driven Approach: Team building providers are increasingly offering data-driven solutions. Pre- and post-activity surveys allow companies to assess the effectiveness of team-building programs and tailor future activities based on specific needs and desired outcomes.

Future Trends:

  • Gamification and Immersive Experiences: Expect gamification to become more prevalent, incorporating elements of competition, collaboration, and reward into team building activities. Additionally, immersive experiences, like virtual reality (VR) simulations, could offer new ways for teams to bond and problem-solve.
  • Focus on Wellbeing and Mental Health: Team building activities are increasingly designed to promote wellbeing and mental health. Activities like mindfulness workshops, yoga sessions, or nature walks can create a more positive and supportive work environment.
  • Sustainability and Social Impact: Companies are becoming more conscious of their social and environmental impact. Look for a rise in team-building activities with a focus on sustainability, such as volunteering for environmental causes or participating in community clean-up efforts.
  • Customization and Flexibility: One-size-fits-all solutions are giving way to highly customized team-building programs. Providers will offer a wider range of activities and experiences to cater to an organization’s specific needs, industry, and company culture.

Benefits for Businesses:

These trends offer several benefits for businesses:

  • Improved Communication and Collaboration: Effective team building can break down silos, enhance communication, and encourage collaboration, ultimately leading to a more productive workforce.
  • Boosted Employee Engagement: Engaged employees are happier, more productive, and less likely to leave. Team building activities can foster a sense of belonging and camaraderie, leading to higher employee engagement.
  • Enhanced Problem-Solving Skills: Well-designed team-building activities can help teams develop problem-solving skills and learn to work together to achieve common goals.
  • Increased Innovation: By fostering creativity and collaboration, team building can spark innovation and lead to the development of new ideas and solutions within an organization.

The future of corporate team building is bright. By embracing these trends and partnering with the right providers, businesses can create engaging and effective team-building experiences that benefit both employees and the organization as a whole. This, in turn, leads to a more positive work environment, improved performance, and a competitive edge in today’s dynamic business landscape.

Are you searching for Team Building event solutions for your organisation? The Event Organisers Summit can help!

Photo by ål nik on Unsplash


Stuart O'Brien

All stories by: Stuart O'Brien